retail blog — kraft & carat

1 Concept, 2 Budgets: The 2D "Negative Space" Hack from Anthropologie

1 Concept, 2 Budgets: The 2D "Negative Space" Hack from Anthropologie

windowtiphaine etcSeptember 4, 2026hack, window display

The Hardware Store Hack: 5 Construction Materials Used in Luxury Window Displays

The Hardware Store Hack: 5 Construction Materials Used in Luxury Window Displays

windowtiphaine etcAugust 28, 2026hack

Fall Window Display Ideas: The "Foraged Nature" Hack (Zero Budget)

Fall Window Display Ideas: The "Foraged Nature" Hack (Zero Budget)

windowtiphaine etcAugust 14, 2026seasonal, hack

The Fabric Hack: How to Fill a Large Storefront on a Small Budget

The Fabric Hack: How to Fill a Large Storefront on a Small Budget

windowtiphaine etcAugust 7, 2026materials, hack

Summer Pop-Up Strategies: How to Use Food & Taste for a Magnetic Brand Activation.

brand experiencetiphaine etcJuly 31, 2026sensory, seasonal

Is Your Christmas Window Ready? 5 Trends That Will Define Retail in 2026 (And How to Pick Yours)

Is Your Christmas Window Ready? 5 Trends That Will Define Retail in 2026 (And How to Pick Yours)

windowtiphaine etcJuly 24, 2026christmas, storytelling, trend

Eccentric Architecture & Visual Merchandising inside the New Hermès "Maison" in London

RETAIL, brand experiencetiphaine etcJuly 17, 2026

Inside Diptyque's Immersive Brand Experience at the Palais Royal

A retail design case study exploring Diptyque’s immersive brand experience in Paris

brand experiencetiphaine etcJuly 3, 2026brand, sensory, pop up shop

5 budget-friendly props for high-end window displays (& how to style them)

5 budget-friendly props for high-end window displays (& how to style them)

window, RETAILtiphaine etcJune 19, 2026lantern, paper, kraft, cardboard, hoop, umbrella, color

Mastering the "Red Thread" Window Display Scheme (Hermès)

Mastering the "Red Thread" Window Display Scheme (Hermès)

A retail design case study exploring the "Red Thread" Window Display Scheme (Hermès)

window, RETAILtiphaine etcJune 15, 2026hermès, scheme, red

The Art of Visual Disruption: Loewe's Giant Artichoke

The Art of Visual Disruption: Loewe's Giant Artichoke

A retail design case study exploring The Art of Visual Disruption: Loewe's Giant Artichoke

windowtiphaine etcJune 11, 2026window display, visual merchandising, giant prop